# Merchants Configure and manage merchant accounts based on your chosen operating model. The merchant management capabilities adapt to support all four Hellgate Commerce operating models. {% tabs %} {% tab label="Primary Merchant" %} The default model for single businesses. Your account operates as a standalone merchant processing its own transactions. - Single merchant configuration locked to your primary account - Cannot add sub-merchants (`POST /merchants` disabled) - Cannot delete the primary merchant (`DELETE /merchants/{id}` disabled) - Full access to all payment features for your own transactions {% /tab %} {% tab label="Platform / Marketplace" %} Enable multiple sellers or service providers to process payments through your platform. - Add and manage multiple sub-merchants - Configure individual processing rules per merchant - Track transactions by merchant for split payments - Implement marketplace payment flows {% admonition type="info" %} Platform model requires activation by your account manager. {% /admonition %} {% /tab %} {% tab label="Ecosystem" %} Grant controlled payment capabilities to third parties within your business ecosystem. - Onboard ecosystem partners as sub-merchants - Set transaction limits and permissions per partner - Maintain oversight of all ecosystem transactions - Common in mobility, delivery, and service networks {% admonition type="info" %} Ecosystem model requires validation of your use case by your account manager. {% /admonition %} {% /tab %} {% tab label="Managed Ecosystem" %} Full payment facilitation with comprehensive merchant management capabilities. - Advanced sub-merchant onboarding and underwriting - Risk management and compliance tools - Detailed merchant monitoring and reporting - Support for complex multi-party payment flows {% admonition type="warning" %} Managed Ecosystem requires special licensing and compliance review. {% /admonition %} {% /tab %} {% /tabs %}